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Busy Families Use ‘Net, Cell Phones to Stay Connected

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US family members use the internet and cell phones to coordinate their busy schedules and stay connected, interacting remotely and sharing online experiences in their ‘on-the-go’ lives, according to a study from the Pew Internet & American Life Project, writes MarketingCharts.

89% of married-with-children households own multiple cell phones, and nearly half own three or more mobile devices.

66% of married-with-children households have a high-speed broadband internet connection at home, well above the national average for all households of 52%.

Both spouses and at least one child go online in 65% of married-with-children households.

58% of married-with-children households contain two or more desktop or laptop computers.

50% of internet users say the internet has improved their connections with family members.

64% of couples in which both partners own a cell phone contact each other daily to coordinate their schedules; 47% of couples who have one or no cell phones do this at least once a day.

42% of parents contact their child/children on a daily basis using a cell phone, making cell phones the most popular communications tool between parents and children.

Some 52% of internet users who live with a spouse and one or more children go online with another person at least a few times a week. Another 34% of such families have shared screen moments at least occasionally.

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