Email Marketing | Nelsonecom's Netbits

How to Build a Powerful Email Newsletter with Established Content

You may not realize but you’re sitting on a mountain of great, established content that could be quickly turned into a trove of powerful newsletter emails. Remember that not every one of your site’s visitors will have read every piece of content (it’s very rare) and...

Get Your Email Delivered

Email Marketing, Netbits

The last place you want to see your emails is in the spam folder. Deliverability becomes a critical element of a successful email marketing campaign. Take the following steps to help ensure your email gets to whom you are sending it to: Check Your Copy for...

Is Everything Being Done For Your Site

Design Tips, Digital Marketing, E-Commerce, Email Marketing, Netbits

When was the last time you had an expert review your meta tags for relevancy and how competitive they are? Have your key search phrases changes recently with new search behavior and/or changes in your industry? If you have not checked in the past 90 days, you are...

Saturdays Have Higher CTRs and Lower Unsub Rates

Email Marketing, Netbits

Based on data mined from over 9.5 billion email sends from Mailchimp Saturdays and Sundays tend to have much higher clickthrough rates than those sent during the business week. The unsubscription rates tend to peak on Tuesday and are the lowest on Thursdays. From an...

Building an Email Re-engagement Campaign

Email Marketing, Netbits

Did you know that, on average, about 70-75% of your email list is inactive? If the majority of your subscribers are not engaged, you should seriously consider launching a series of re-engagement campaigns. Now that mail clients are using engagement metrics to...

Email Marketing Overview

Email Marketing, Netbits

Email marketing is tied to inbound marketing: inbound brings in the leads, email nurtures them and sends them back to the website or landing page which, in turn, offers valuable content that helps convert the lead into a sale. The #1 challenge to email marketing...

How to Build a Powerful Email Newsletter with Established Content

Get Your Email Delivered

Is Everything Being Done For Your Site

Saturdays Have Higher CTRs and Lower Unsub Rates

Building an Email Re-engagement Campaign

Email Marketing Overview

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