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Busy Families Use ‘Net, Cell Phones to Stay Connected


US family members use the internet and cell phones to coordinate their busy schedules and stay connected, interacting remotely and sharing online experiences in their ‘on-the-go’ lives, according to a study from the Pew Internet & American Life Project, writes MarketingCharts.

89% of married-with-children households own multiple cell phones, and nearly half own three or more mobile devices.

66% of married-with-children households have a high-speed broadband internet connection at home, well above the national average for all households of 52%.

Both spouses and at least one child go online in 65% of married-with-children households.

58% of married-with-children households contain two or more desktop or laptop computers.

50% of internet users say the internet has improved their connections with family members.

64% of couples in which both partners own a cell phone contact each other daily to coordinate their schedules; 47% of couples who have one or no cell phones do this at least once a day.

42% of parents contact their child/children on a daily basis using a cell phone, making cell phones the most popular communications tool between parents and children.

Some 52% of internet users who live with a spouse and one or more children go online with another person at least a few times a week. Another 34% of such families have shared screen moments at least occasionally.

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