How To Effectively Use Push Notifications
Time-Sensitive Promotions Tilt the Odds in Your Favor Customers’ email inboxes are undoubtedly going to be flooded with promotional offers. In 2018, retailers sent 3.5 billion emails on Black Friday alone. If your email get’s buried, it doesn’t matter how...
Your Smartphone & Online Sales in 2019
Smartphone retail mcommerce sales will reach $203.94 billion in 2019, making up 34% of all US ecommerce sales. While desktop purchases still dominate—amounting to $331.85 billion in 2019—they are growing at a rate of just 5.0%. Average annual spend per smartphone...
Most Shoppers Don’t Buy On Their First Visit
In today’s digital-first world that puts the web at shoppers’ fingertips, consumers are logging in to complete tasks like browsing, product comparison, query research and more. Ninety-two percent of consumers visit a brand’s website for the first time to do something...
See What Gmail Knows So Google Can Track Your Purchases
Google tracks your information in ways you may not know about. Google has been keeping tabs on what you buy through your Gmail inbox and storing them in a Google Account page that evidently no one knew about. This purchase tracking has gone on for several years before...