Digital Marketing in the New Year

Digital Marketing in the New Year

Digital Marketing, Netbits

It can be a challenge to define exactly what you want to do and identify which technology application will best help you reach your goals. Here are seven checklist items that can help you clarify your strategy and identify Web tech needs: Brand consistency across all...
Digital Marketing in the New Year

Corruption Remains A Global Threat

Current Events, Netbits

The Corruption Perceptions Index 2013 serves as a reminder that the abuse of power, secret dealings and bribery continue to ravage societies around the world. The Index scores 177 countries and territories on a scale from 0 (highly corrupt) to 100 (very clean). No...
Digital Marketing in the New Year

Most Super Bowl Ads Don’t Really Work

Current Events, Netbits

Just what companies paying $4 million for 30 seconds of air time want to hear: 80 percent of Super Bowl commercials don’t work. That’s according to Communicus’ new study about advertising during the big game. Four out of five commercials during the...
Digital Marketing in the New Year

Social Helps Restaurant Marketers

Netbits, Social Media

Social media has become a blessing and a curse for the restaurant industry. The same immediacy that makes it ideal for connecting with customers is exactly what can damage a brand when used against it, according to a new eMarketer report, “Social Media Damage Control:...
Digital Marketing in the New Year

Open Seating Trick

Netbits, Travel Tips

This tip applies when you’re flying Southwest Airlines or any other carrier that only offers open (unassigned) seating. If you’re among the last to board and all the good seats (i.e. aisle and window seats) are taken, look for couples who are traveling together but...
Digital Marketing in the New Year

Free Airport Wi-Fi Trick

Netbits, Travel Tips

All airports should offer free Wi-Fi but surprisingly many still don’t (here’s a pretty good list). Need a trick for finding free Wi-Fi? Hanging out in front of or near an airline’s club lounge, where there’s almost always an open connection.