Research Finds Health Blogging Alive And Well

Awesome Emails to Increase Customer Retention

Customer retention is one of the hardest and most important things to get right in business. New customers are exciting. They cause sales bells to ring. But your existing customers, the ones who have made the decision to stick by you, need some careful attention too....
Research Finds Health Blogging Alive And Well

Rules for Creating Effective Presentations

Use these five simple but powerful rules to elevate your next presentation from mundane to magnificent. RULE #1: Treat your audience as king. Like any good content, great presentations focus less on the author and more on the audience. Don’t just throw together...
Research Finds Health Blogging Alive And Well

Use Whitepapers to Generate Leads

First, brainstorm the whitepaper. Make sure it is repurposed Don’t mention your product First, focus on the problem in relation to the buyer Then, focus on the solution In the end, your whitepaper should present the problem, the solution, and offer an example of a...
Research Finds Health Blogging Alive And Well

Landing Page Optimization Lessons

Start with Radical Redesigns Are you thinking about running an A/B test to compare the performance of different elements on your page? That is great. Maybe you want to see whether a page with an image performs better than one without an image. Or you are curious to...