Digital Marketing, Internet Usage, Social Media
The top 50 US websites are getting more traffic from abroad than from within their own borders, yet few are willing or prepared to tap into that market, AdAge reports. Traditionally, US marketers haven’t had much interest in foreign audiences. But today there...
Digital Marketing, Social Media
More than eight in 10 Twitter users, most of whom represent small businesses, expect their company’s use of the popular microblogging tool to increase in the next six months, according to a recent, informal survey from MarketingProfs. Not only do 84% of...
Internet Usage, Social Media
Six in ten (60%) business executives believe they have a right to know how their employees portray themselves and their organizations in online social networks because of the risks such activities could present, according to the third annual Deloitte LLP Ethics &...
Internet Usage, Social Media
More than 60 percent of US Twitter users fail to return the following month, reports the Business Insider. Twitter’s 40% retention rate is higher than it was a month ago. But social networking giants MySpace and Facebook manage a much higher retention percentage...