Sham Facebook Accounts Are A Growing

Sham Facebook Accounts Are A Growing

The term “fake news” has been on everyone’s mind lately, and Facebook is one of the worst culprits. Not the site itself, of course, but people who create sham accounts for that purpose. And while Facebook can’t technically be blamed for the...
Conduct a Social Media Audit

Conduct a Social Media Audit

What Is a Social Media Audit? When you conduct a social media audit, you collect and analyze detailed data from all of your social media accounts. You look closely at your activity, results, audience, and financial investments (including ad spend). Ultimately, you...
Snapchat for Business

Snapchat for Business

Snapchat is a mobile app that lets you send public or private snaps of images and video to people from your smartphone. The Snapchat Demographic Snapchat has 100 million active daily users. 86% of Snapchat’s users fall into the 13 – 37 age range. 5+ billion videos are...
Social Media and the Workplace

Social Media and the Workplace

A survey asked Americans who are employed full- or part-time about eight different ways they might use social media while on the job and found that: 34% ever use social media while at work to take a mental break from their job 27% to connect with friends and family...