For men and women of all ages, cardiovascular disease could possibly be the main killer. It kills a lot more people than ALL kinds of cancer tumors joined together. If you are black or older sixty five, your risk of a heart attack is bigger, but it is an equal...
Ask any marketer about trends for 2011 and you’ll undoubtedly hear the phrase “location-based services.” However, among Foursquare, Facebook Places, SCVNGR, Gowalla and many others, marketers have a lot to choose from. What are location-based services? Location-based...
If you are like me, you don’t think much about the time you spend watching online video. It sort of just happens—an article takes you to YouTube, a friend emails you about a video, a coworker shares an interview… Well, it is time to quantify these experiences. The...
A major component of SEO is content marketing: developing well-written, quality content and submitting it to content distribution sites for publication. It not only helps establish you or your company as an expert in your given industry, it also helps raise brand...
Here are some of the rules for creating content: Show, don’t just tell: Rather than focusing on why your product is great, show people. This can be accomplished through well-crafted case studies (also known as success stories). This type of content draws people in...
You may not realize but you’re sitting on a mountain of great, established content that could be quickly turned into a trove of powerful newsletter emails. Remember that not every one of your site’s visitors will have read every piece of content (it’s very rare) and...