From Loren Nelson, NelsonEcom
NetBits is the weekly newsletter keeping your informed of various chatter and delicious tidbits of potential relevance.
In This Issue:
Item One: Top Three Design Priorities
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|1. Top Three Design Priorities
What’s the common theme in all these business-killing usability problems? They all involve simple usability principles that have been the same for ten years. None of them involve advanced "Web 2.0" technology; none would be fixed by implementing any of the fancy stuff that everybody’s talking about.
Indeed, the biggest design flaws destroying business value typically involve:
|2. Boyfriends Do More Housework Than Husbands
Married men do less housework than live-in boyfriends, finds an international survey.
But married women do more housework than their live-in counterparts.
“Marriage as an institution seems to have a traditionalizing effect on couples—even couples who see men and women as equal,” said co-researcher Shannon Davis, a sociologist at George Mason University in Virginia.
Understanding the dynamics of couples who live together but are not married has become more important as cohabitation around the globe increases. More than 5 million unmarried partner households (more than 10 million individuals) currently exist in the United States, according to a 2006 report by the U.S. Census Bureau.
"I do," just not housework
The scientists analyzed surveys gathered in 2002 from 28 nations, from 17,636 respondents (8,119 males and 9,517 females) as part of the Family and Changing Gender Roles III Survey. All respondents were either married or cohabiting with a significant other.
Overall, they found men spent about 9 hours a week on housework compared with women, who spent more than 20 hours weekly.
"There’s still a gender norm, since women do more housework than men regardless of union type," said study team member Jennifer Gerteisen Marks, who is working on a doctorate degree at North Carolina State University.
Regardless of the couples’ relative earnings or work hours, cohabiting males reported more household hours than did their married counterparts, while the opposite was true for women, with wives picking up the broom more often than live-in girlfriends.
Other factors also came into play. Men who raked in more earnings than their partners did fewer hours of housework than men with lower relative incomes. "Those in the household with greater resources will leverage those resources to bargain their way out of housework," the authors write in the September issue of the Journal of Family Issues.
Couples who viewed men and women as equals were more likely to divvy up chores equally. But even in "egalitarian households," married men still contributed less to household chores than did their wives.
"It’s consistent with prior research, which has shown that the roles of wives and husbands are very powerful," Marks told LiveScience. "In a cohabiting relationship there aren’t such strongly prescribed social norms, which trickle down to things like housework."
|3. Fitness Tip – The Six Cherry Remedy for Gout
Gout can cause excruciating pain. Here is a very effective folk remedy… It dates back to the 1950’s, to a Texas doctor who was so crippled by a gouty big toe, he was forced to use a wheelchair. he reported in a Texas medical journal that a diet including six cherries a day soon had him up and walking. He added that his physician tried the cherry diet on 12 patients and had equally spectacular results. A survey done by Prevention magazine found that 67 percent of readers who tried cherries for gout enjoyed good results. Also, a top kinesiologist in Louisville, Kentucky, enthusiastically recommends them. He advises people with gout to quiet eating red meats and organ meats and also to drink two to three glasses of cherry juice a day. He recommends using pure black-cherry juice diluted with an equal amount of water.
|4. Word of the Week
alley-oop • \al-ee-OOP\ • noun
: a basketball play in which a leaping player catches a pass above the basket and immediately dunks the ball; also : the usually looping pass thrown on such a play
Did you know?
|5. Lost Your Search Engine Rankings?
When your search engine rankings fluctuate, or even if your site drops from the rankings, don’t panic. Understand that these things happen in this industry, and they WILL happen to you.
They happen to all of us.
What you DON’T want to do is make any changes to your Web pages because of fluctuations in the rankings or because your site drops out of the rankings. Step back and wait to see what happens.
Monitor your rankings. Watch the industry. Read the news.
In all likelihood, your pages will reappear right back where they should be (or close to those rankings), if you haven’t done anything wrong (such as using spam). Fluctuations in rankings are normal.
Far too many people PANIC in the short term, when they would be wiser to just take it easy and not start making changes so quickly. Just a word to the wise!
|6. Do You Know…
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