You’ve already written tons of great content. You have how-to articles, product reviews, interviews, and more. And it’s probably taken you a lot of time and effort to create all of that content. Want an easier way to do it? Create a video.

Videos are one of the easiest types of content to repurpose. Here are some ideas that might work for you:

  • Turn the audio into a podcast.
  • Upload the presentation to SlideShare (and don’t forget to embed the slides on your LinkedIn and Facebook pages).
  • Produce a transcript and offer it as an eBook.
  • Write a blog post about the video content.
  • Do a follow-up Q&A (written or video) from the comments or questions you get.
  • Use snippets in a presentation.

Whatever you do, don’t just let your content sit there – repurpose it!