- Choose the right domain name: The first thing that you should do for seo is research and brainstorm the top five phrases or words that relate to your company.
- Include smart title tags: Only slightly less important for seo than your domain name are the titles that you give to each indexed page of your website. As a website owner, the titles on your web page are one of the most valuable tools you have to control search rankings.
- Use headings to get ahead: The headings and subheadings you include in your content are also important for seo because they are used by search engines to determine the content and context of your website.
- Include keyword rich content: Seo can be achieved by placing keywords and keyword phrases throughout the content of your website – but not too often. One method of achieving the right key word density is to include them approximately once in each paragraph.
- Visually emphasise keywords. As well as including key words throughout your website wherever is reasonably possible, making them stand out in your content will boost seo.
- Provide clear and functional navigation. Including a clear sitemap or text link navigation in your website will ensure that it is maximally search engine friendly.
- Include key word rich links. If your website includes links to other pages on your website, or links to other websites, make sure that relevant key words are included in the anchor text.
- Sidestep flash features. Unless your website necessarily includes complex design elements, including flash in your web development plan can cause problems for seo. Flash does not show up in search results and does not run on most smart phones and personal wireless devices.
